فصلنامه جامعه، فرهنگ، رسانه
پیاپی 16 (پاییز 1394)

Media literacy promotion is the requirement of the present era permeated with media messages. But it doesnt come true automatically; besides it demands rigid and regular training and planning, strictly recommended to be done from early ages. This article is in fact a report of a pilot lesson plan regarding Media Literacy Education performed in the fourth grade of Sama One Elementary School. For initial lesson plans, library and document studies were carried out; moreover through participant observation, the implementation of lesson plans in each session was recorded. Research findings suggest that after passing this course, we approached the media literacy training goals from cognitive and critical viewpoints. The purpose of presenting this article is to attain a comprehensive plan concerning this considerate issue for different parts of the country through various reports of performing regular courses of Media Literacy Education for all ages, in addition to studying and analyzing their strengths and weaknesses.

This article attempts to interpret the lived experiences of women as narrated in literary texts. Any individual’s narration of his/her own life conveys the basic elements constituting his/her self- identity and lived experiences and these two change in terms of a variable called gender, so that we can talk of a category named feminine/masculine experience. In this research, the interpretation of feminine experiences in literary texts is theoretically based on Giddens ideas about self-identity, and methodologically based on using a qualitative method named narrative analysis. The findings show that in Foroug poems, despite a dominant shadow of disappointment, there are multiple signs of social hope and utopist ideas about women,s redemption from dominant patriarchy cultures and constraints. In her poems, urban space is conceptualized as a factor which has a key role in subordinating women and reproducing their subordinate situation.

Current study by focusing on the impact of life style on fatalistic attitudes, attempt to follow these goals: an assessment of the rate of fatalistic attitudes among university of Guilan’s students; an explanation (analysis) of fatalistic attitudes by respondents’ socio-economic status, Gender, educational field, body management and cultural capital. Survey method and in-depth interview have been used for data collection. Relevant statistical tests, such as analysis of variance and Chi-Square have been used for data analysis. The results of study among 400 respondents in Guilan University indicate that, there is significant relationship between cultural capital, body management, educational field and the level of fatalism, and there are no significant relationship between socio-economic status (SES), Gender and the level of fatalism.

The article was studied the effects of media, particulary internet, on adolesent identity. In these days adolescents spend many of their times on the internet and grow up in virtual world. Therfore the basic question in this research was:How can effect this experienceses on formation identity? Adolescent is a period between childhood and adulthood. In during this period person changes in physical, psychological, social, intelectual, … dimentions. Somtimes this changes can be close to crieses. We use documentary research to response this question. In the end we represent a kind of new identiy that named virtual or online identity.

On liberal-capitalism (classical liberalism) period weve observed a kind of conflict between high art and popular art specially in Britain and American art movements; although this tension is a part of a wider category. It means that the conflict is between high culture and popular culture as social classes struggles. Critical theories formed during structural capitalism and focus and defend popular or even mass art. The third period in capitalism development also is named the late capitalism which is connected with post-Fordism, global economy, time-space compression and other concepts of postmodern era. Post-industrialists often strongly believe that a unique social sphere is compounded by cultural and economic productions identically, like cultural events and art goods. On the other hand art works are defined as irregularity in taste of aesthetics and it becomes inevitable art of middle social class in postmodern theories.

The notion of language attrition, i.e. a natural outcome of acquiring another language (Seliger, 1996), has been a topic of investigation for more than three decades. Though a few studies have illustrated the traces of attrition in the Persian language as a result of Persian-English contact (Jamshidiha & Marefat, 2007), almost none, to the best of our knowledge, provide fruitful suggestions as to the way the Persian community might inhibit the influence of English on the language. With this goal in mind, the researcher in the present study, reviews principles of Critical Pedagogy and Globalization of English that, if implemented properly, could rescue Persian language from loss. In light of these two perspectives, it will be argued that Persian language and culture needs to be valued in its own right. The article ends with a look at the burden such perspectives puts on the shoulders of policy makers, ELT teachers and students to prepare their own local materials and appropriate teaching methodologies to be practiced in language classes in order to help keep their mother tongue and culture from being attacked by the dominant English norms.