Development Strategies for Leisure Time of Pilgrims Case of Mashhad City

The way to pass leisure time as a social phenomenon in the metropolitan city of Mashhad, the holy tomb of Imam Reza (AS) regarding its international sanctity and significance is among the issues that requires a specific attitude for strategy formulation and planning. This study aims to prioritize development strategies of passing leisure time in the Mashhad metropolitan city. The research method is both descriptive and analytical with a deductive nature derived from a systemic attitude. Data collection method is documentary-library and survey which 50 questionnaires (experts) have been used with Delphi method. The tool used in this study is that of SWOT technique. It has been figured out in this study that regarding the leisure time in the Mashhad metropolitan city, the overriding issue is strengths and weaknesses. The results obtained in this study indicate that Mashhad metropolitan city has been positioned on an aggressive basis which shows that Mashhad metropolitan city should use its own strengths and weaknesses to eliminate weaknesses and threats. Also, the strategy for improving infrastructure performance of current passing leisure time and creating physical and spiritual atmosphere appropriate for pilgrimage culture has been assigned the first priority among the aggressive strategies.