Determination the rate of audience satisfaction of the local network (Case study: Tehran channel 5)

Message:
Abstract:
This study aims to evaluate the audience’s satisfaction level of network applications-oriented network of Tehran province, has been implemented. The research was conducted by a researcher made questionnaire and survey method. The sample size was calculated based on 384 Cochran formulas and cluster sampling from 22 districts of Tehran and a random selection of each block was performed. Analytic approach to the interpretation of research findings and compare the frequency and percentage of deals. Based on the findings, Tehran provincial network to an acceptable level (62%) were able to provide satisfactory Iranians and the Iranians loyal audience (74% and 67% for more than 4 days a week 5 hours a day over the network viewer that they have higher than average satisfaction level of 77%) to build. The network’s most-watched program of social programs - economic and low exercise programs most watched program of the network. The main challenger to the network, the Documentary Media, Movie News and socio - economic and cultural - Education - Entertainment - entertainment, satellite networks and in religious, social - economic, political, sporting, networking Global and children in their home networks. The satisfaction of the citizens of Tehran - Tehran’s network is at an acceptable level and this represents the performance goals set by the network, is.
Language:
Persian
Published:
Journal of Society Culture Media, Volume:3 Issue: 12, 2014
Page:
139
magiran.com/p1404244  
دانلود و مطالعه متن این مقاله با یکی از روشهای زیر امکان پذیر است:
اشتراک شخصی
با عضویت و پرداخت آنلاین حق اشتراک یک‌ساله به مبلغ 1,390,000ريال می‌توانید 70 عنوان مطلب دانلود کنید!
اشتراک سازمانی
به کتابخانه دانشگاه یا محل کار خود پیشنهاد کنید تا اشتراک سازمانی این پایگاه را برای دسترسی نامحدود همه کاربران به متن مطالب تهیه نمایند!
توجه!
  • حق عضویت دریافتی صرف حمایت از نشریات عضو و نگهداری، تکمیل و توسعه مگیران می‌شود.
  • پرداخت حق اشتراک و دانلود مقالات اجازه بازنشر آن در سایر رسانه‌های چاپی و دیجیتال را به کاربر نمی‌دهد.
In order to view content subscription is required

Personal subscription
Subscribe magiran.com for 70 € euros via PayPal and download 70 articles during a year.
Organization subscription
Please contact us to subscribe your university or library for unlimited access!