Negative way, as a natural method for proselytism

The purpose of this paper is to analyze the qualities of «negative» way of propaganda relying on the concepts of «purification» and «mention» in the holy Quran and comparing with the approach of «prescriptive» and «imposed» religious propaganda. Comparing the similarities and dissimilarities between the two methods (negative، and positive) indicates that in the negative approach، missionaries instead of «imposing religion» from the outside، should try to experiment and explore with his/ her audience based on the principle «finding religion» from the foundation of their innate religious values. If it change the prescriptive mode of proselytism strategies (adding something from the outside) to «negative» method (discovering Truths through the inside)، then we would be required to replace the «transition» of values to «extraction» of religious values from the innate human nature. The strategy of «mentioning» as a way to refresh and restore the natural values is introduced as a proselytism to the missionaries to make a significant association between what they expected and what they are doing.