Strategic Planning of Rural Tourism Development (Case Study: Khaw and Mirabad)

Tourism as the greatest service industry in the world can play an undeniable role in development of rural areas. Therefore adopting a comprehensive and prepared program is required for dynamism and optimal development of tourism as an activity with several sections and different relations and complexities which is not only realistic but also prospective, guarantor the future and provider the needs of beneficiaries. In this regard the applied present research with its descriptive-analytic method collecting data using documentary resources theoretically and interview and distributing questionnaires between 100 tourists, 30 authorities and 261 local people practically used strategic planning method and its efficient tool, Swat technique, to present a prepared program and determine strategies for dynamism and favorable development of tourism in rural areas of Khaw and Mirabad having this hope applied programs to develop tourism are prepared knowing existing status without mental reviews. Selection sample population has been using Cochran formula between local people, and because of shortage of exact statistics based on the views of cultural heritage and tourism experts of the town between tourists and distributing questionnaires between all managers of related organizations of rural development and region tourism between authorities. The results indicated based on placing on international border and high activity of the market and region's customs competitive strategies and between them business tourism had executive priority. In this regard the future prospects of tourism development of the region and time schedules for implementation of these strategies were formulated.