Pathological analysis of citizen's environmental behavior, emphasizing on littering among Tourists

Environmental behavior confronts with serious problems in our society. The littering is one of serious social problems in citizen's behavior in Iranian society. Also Littering is evidence of citizen's social disorder in environmental citizenship that in public and urban areas have been exacerbated the problems of waste. This means that littering behaviors are more complex than might be expected. The main purpose of this study is Explain the littering problem, emphasizing on the environmental Facilitating conditions. The method of the research is survey and data is collected from 385 tourists of Mazandaran province by questionnaires with multi-stage cluster sampling. After gathering information, Research hypotheses were analyzed by using SPSS and Amos. The data present that % 50/4 respondents are female and %49/6 are male and the average age is 30 years. This study has shown that tourists littering scale is average level to upward. Pearson Correlation Analysis indicates significant relationship between facilitating conditions, the habits, anonymity, absence of services, lack of information, weak normative control and sense of irresponsibility with littering. These variables could explain 35 percent of dependent variable (littering) variance.