Take on the commercial and legal effects associated with clean them up brush

Message:
Abstract:
Stats commercial transactions both in domestic and in the international arena is increasingly growing. The complexity of the market and the extension of trade to such an extent that the recognition of quality merchandise and even manufacturers for buyers¡ including intermediaries and consumers is very difficult. To provide such knowledge in the market for a long time¡ use of brand name and trademark has become common. Of the two¡ the trademark for cleaning goods or services used natural or legal persons While brand name or a title is said to represent and characterize natural or legal person is. Given the importance of the role of intellectual property in general¡ and specifically in the global economy equations trademark And even political and excellence as one of the main characteristics Kshvryha is no secret. And also due to the similarities between trademarks and brands used in this paper is to address this category¡
Language:
Persian
Published:
فصلنامه اندیشمندان حقوق, Volume:4 Issue: 10, 2016
Page:
65
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