Analysis of status of sport tourism in Sistan and Baluchestan province based on SWOT model

Abstract:
The purpose of this study was analysis of status of sports tourism in sistan and Baluchestan based o SWOT model.This study was descriptive-analytical.The statistical population of research were included of 60 university professors,senior executives,sports experts and managers of tourism organization. Statistical sample equaled Statistical population. A researcher-made questionnaire consisting of four components strengths, weaknesses, opportunities and threats was used to collect data,the content validity was approved by sport management experts and reliability was determined by Cronbach's alpha as (0.87).Binomial test was used to determine significant items.For analysis of data, descriptive statistics, and Friedman's test were used . The results showed that suitable water centers as the most important strengths, the lack of trained professionals in the field of sports tourism is the most important weak point. Also the historical tourism attractions were the most important opportunities and tourist security weaknesses within the province is the most important threat to sport tourism.The results showed that sports tourism of Sistan and Baluchestan province in strategic position and evaluation of internal and external matrix is in the offensive zon. Environment monitoring in sport tourism as a strategy and a way are necessary to develop sporttourism in the province.
Language:
Persian
Published:
نشریه پژوهش های معاصر در مدیریت ورزشی, Volume:6 Issue: 12, 2017
Pages:
73 to 85
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