The Effect of Organizational Social Network Features on Job Performance Considering the Mediation Role of Knowledge Sharing Activities

The present research has done by the name « The effect of Organizational social network features on job performance Considering the Mediation Role of knowledge sharing activities » in Iran Insurance Company of Tehran in the year of 2016. The main goal of this research is to study the effect of organizational social network features (Individual factors including: knowledge self-efficacy, enjoyment of helping and social factors include: social interaction ties, norm of reciprocity) on knowledge sharing activities and job performance. This research is an applied one and the research method is descriptive and survey. Literature review and field study method have been used to collect information. The statistical population of this study included 230 employees (mainly experts) of Iran Insurance Company staff in Tehran city. A group of 143 employees was selected as the sample for research through Cochran’s formula. Data was gathered by questionnaires and regression analysis was performed using SPSS and LISREL software to examine the hypotheses and Variables in quantitative method have been reviewed and evaluated by using structural equation and also confirmatory factor analysis. The research results show that knowledge self-efficacy, enjoyment of helping, social interaction ties and norm of reciprocity have a positive effect on knowledge sharing activities which affect a person's job performance. Also, organizational social networks enable individuals to gather and share their work knowledge.