The attraction model of Anzali free zone market (With new regionalism approach to Iran's position in Eurasia)

despite of efforts have been done for development of globalization, countries are trying to stay safe from global market turbulence and maintain stability in economic crises they are more interested to join regional organizations or unions. One of these regional unions is the Eurasian Economic Union, as a powerful and attractive economic canter in the region, it create special conditions for Iranian businessmen. Study of Iran's investment opportunities after approval for establishment of Iranian free zone with Eurasian Economic Union, and its impacts on attracting investment factors in free trade zones is the main basis of this study. In this study we investigated and identified attractiveness factors of Iranian Free Zones market with focus on Anzali Free Zone, then these factors were prioritized, for this purpose, a qualitative approach has been used in this present applied research. In fact, with assistance of expert opinions and data-based theory, factors of market attraction have been identified, then based on these factors and their priority we provide dimensions that constitute those suggestions and related solutions for attracting investment in these areas to strengthen Iran's presence in Eurasian Economic Union.