Evaluating The Effect Of Effective Organizational Communication On Improving Organizational Creativity And The Formation Of Organizational Empathy

The existence of an organization depends on communication, and each manager usually spends most of his time communicating. In order to create coordination between the material and human elements of the organization as an efficient and effective network, it is necessary to establish good communication, because when communication is not established, the organization stops working and in fact it can be said that effective management depends on effective communication. On the other hand, today's organizations are facing rapidly changing environments and must be constantly innovating in order to remain competitive, and this is possible only by creating strong ideas and responses from the process of organizational creativity. . Everything that managers and organizations need to maintain organizational integrity, management, creativity, meeting expectations, empathy and fulfilling commitments depends on creating an effective and appropriate organizational relationship. Therefore, understanding organizational communication and the elements and factors affecting its improvement is a category that is of particular importance in the organization and management, so that gaining knowledge about the types of organizational communication and its components and elements and gaining knowledge in the field. Factors affecting the strengthening and improvement of communication as well as its barriers in the organization can help the organization to improve organizational creativity and create a lively environment full of empathy and cooperation, and thus facilitate the achievement of organizational goals.