Competitiveness of New Cities (Study Sample: Parand New City)

Competitiveness is one of the categories that today in scientific, economic, commercial and political circles has found its special place as an indicator for the evaluation of cities in various fields. Although there is not yet a global consensus on indicators and benchmarks, some international organizations offer competitive rankings of cities by introducing their indicators. Given that new cities have great potential to create competitiveness, so the study of factors affecting the competitiveness of the new city of Parand can be a step towards identifying these factors. This study aims to identify the most effective competitiveness factors of Parand city with a qualitative-quantitative method and using the Granded Theory approach in the qualitative section and with a causal-comparative method answers the question that what are the competitiveness factors of the city and to what extent are they effective in increasing the competitiveness of this city?. In the qualitative stage, 61 concepts were obtained in open coding, which was reduced to 19 main and pivotal concepts in axial coding. In a quantitative stage, a questionnaire was developed based on it. In analyzing the results, it was found that the most important legal and organizational governance is investment, the coefficient of determination of each of which is 1, followed by policy-making with a value of (0.967) and national political space with The value (0.846) is in the next ranks and the lowest of them is justice with the value (0.383). Other indicators had a coefficient of determination in the medium range.