Facing and meaning making of Iranian users of virtual networks

Message:
Article Type:
Research/Original Article (بدون رتبه معتبر)
Abstract:

With the expansion of virtual networks, the production and reading of texts has undergone fundamental changes so that previous theories are not able to explain all the existing reality. This study uses an ethnographic study of social networks to combine the theory of Encoding-Decoding and articulation of Stuart Hall to draw a semantic model of Iranian users in virtual networks. According to the findings, this space has special features such as scattering of thoughts, expanding on issues, simultaneous or alternating presence of strategy and tactics forces, and confiscation and re-confiscation of space. Furthermore, existence of neutral mechanisms, powerfull other dening mechanisms includes traumatizing, putting the same values on all issues, reacting to sanctifying policies, theatricality, and completing news puzzles, and mechanisms related to collective self-creation based on tactical forces including icon-making and the formation of crowds, seek to giving chance to tactical forces and in other words, all the agents who have no power in the official space. The Iranian reading space is also accompany with active / passive, cross-sectional / continuous, and limited, intermediate, and macro activities. Finally, according to the characteristics of space and the mentioned mechanisms, three dimensions, including the collective production and interpretation of texts, ignoring the news and oppositional dialogue, were added to the dimensions of Hall readings, which shows that space empowers all actors to making sense.

Language:
Persian
Published:
Journal of Media Studies, Volume:16 Issue: 52, 2021
Pages:
111 to 126
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