Assessing Stereotyped Attitudes toward Women in Managerial Positions: The sports Industry

One of the obstacles to the presence of women in managerial positions is the existence of stereotyped attitudes. In this regard, the present study to evaluate stereotyped attitudes toward the presence of women in managerial positions in the sports industry was formed as an applied study on the survey methodology. The Statistical population includes physical education and sport management students in Tehran's high-ranked universities, which leads to a sample of 324 cases with an 80% response rate using four data collectors. The research tool was Women as Managers Scale (WAMS) questionnaire introduced by Mihail (2006). Content and facial validity are scrutinized by 13 experts while Cronbach’s alpha about 0.87 ensures reliability. Data analysis enjoys factor analysis, analysis of variance, and Tukey test. Findings illustrate that students’ attitudes toward women's managerial roles are stereotypical, especially by men reflected in women’s tendency and feminine barriers respectively. However, there were no other significant differences in the attitudes of these students concerning other characteristics such as education, employment, and job status. Therefore, it will be very useful to develop mechanisms to measure the stereotypes of people before entering and correcting them after entering the sports industry. Also, setting policies that increase women's desire to hold managerial positions and remove the barriers created for them by the role of housekeeping, will help to alleviate this stereotypical attitude.