Monitoring of prospects of development of rural tourism in the city of Garmsar by using of SWOT model

Rural tourism by providing new opportunities to many villages as a means to rural communities gives renaissance, will because of development of these areas and Keep standing its settlements. On the other tourism development without planning cause social and environmental damage in rural settlements; so must according to the environmental characteristics and the terms of any place, used from a special kind or the combination of these approaches and strategies for the development of tourism in rural areas. in this article beginning used combined methods (survey methods and analytical method) at this stage according to further information available Paid to check attractions, tourist service facilities and tourism situation and its impact on community development study and then in later research, to analyze the information and provide strategies to expand rural tourism SWOT method has been used that early according to a survey conducted on the internal environment and the external environment area, a list of strengths, weaknesses, opportunities and threats was identified and then by the opinions of people, tourists and responsible people and the weighting of each of these issues and then calculate and analyze them, priorities were identified and finally to overcome or minimize weaknesses and threats and strengthen and improve strengths opportunities in connection with the promotion of tourism in rural areas studied, appropriate strategies presented. The population studied in this research comprises three groups that using Cochran sampling for households (people) 170 and for tourists 140 and to authorities, 52 people for example, is selected.