بهزاد دوران

Innovation simply refers to the making or creation of a new thing (idea, process, act, plan, or tool) that has not been previously. In spite of capabilities of effective forces in cultural and social continuation, no communities can stand against change and evolution; therefore, human communities have being faced with innovation phenomenon to be harmonized with new circumstances and responded to social needs. There is, however, a difference between communities considering the level of development and they haven’t shown a same behavior in the acceptance of innovative plans. While some communities have had a high speedy movement in production and acceptance of innovative plans, others have had a low one. All in all, it seems that communities have different cultural and structural norms at the level of acceptance and time of duration of an innovation and its sharing. Considering the same situation for all communities, if not possible, some believe that there are five factors intervene in the level of acceptance of innovative plans including: innovation compatibility with community values, previous experiences and needs, innovation complexity, innovation testability, innovation visibility. It is clear that we can add other factors to these 5 factors; however, this study, following Rodgers, Shomaker, and Kinsids΄ viewpoints in communication science, explores the 5 factors about IRI police (NAJA) innovative plans among community and reviews major challenges directing police organizations as an innovative plan organization. Although IRI police can be considered as an organization that has performed the most innovative plans in Iran, this study shows that IRI police still needs to be analyzed scientifically in terms of enacting and operating innovative plans.

As other media, computer games convey messages which have tow features: explicit and implicit. Semiologically studying computer games and comparing them with narrative structures, the present study attempts to discover the messages they convey. Therefore we have studied and decoded “Special operation 85” as a semiological text. Results show that the game’s features, as naming, interests and motivations of the engaged people, and the events narrated, all lead the producers to their goals of introducing and publicizing Iranian-Islamic cultural values. Although this feature makes “Special Opreation 85” a unique game, it fails in its attempt to produce a mythical personage in Iranian-Islamic cultural context.

This article is the report of research conducted to answer two main questions; first, to what extent and under which forms using internet as entertainment is prevalent among users aged between 24 to 40 years in Tehran? And second has this kind of usage changed with passage of time (since the beginning of usage until the time of research? The research was designed and conducted with descriptive and qualitative method and the relevant data were gathered by using the techniques of deep interview with a sample (15 persons) of the statistical population of users (the first generation of internet users in Tehran). The findings show that using internet as entertainment among the sample is usual usages which include chatting, blogging, music downloading, browsing the webs containing pornographic materials and Orcat in terms of leaning order. The responses of interviewees show that after the passage of ten years, using internet as entertainment has significantly declined. Chatting, browsing the webs containing pornographic material and cybernetic searching in terms of learning order have been mentioned the usual forms in early periods of internet usage.

The Internet as a new kind of popular communicative medium is going to find its place in social interactions, and then has likely some implications for social identities in different levels. The paper reports the findings of first hand research carried out in the field of the Internet᾽s effects on peer group identity. Peer group identity measured by a scale which developed by author applying Tajfel's social identity theory. The research plan was a cross-sectional quasiexperimental one. In a non-probability sampling 365 students selected from University of Tehran to test the research hypothesis. The sample divided into two subgroups as the test group (n=180) for those who had some Internet experiences, and the observation group (n=185) for whom had not such an experience. The hypothesis tested by two techniques: Man-Whitney and multiple regressions. There was no significant relation between the Internet usage and peer group identity. The main result and two side findings are discussed. The latter findings includes "any significant relationship between gender type and peer group identity is not observed", and "there was a significant positive relation between the time which spent to use video cassette recording (VCR) system and peer group identity".

This paper is an attempt to explain the supportive functions of strong and weak socialties for reducing social and mental pressure. It then deals with the relationships betweenthese ties and drug addiction. Then, by comparing face-to-face interaction withcomputer-supported communication networking, I will point out the advantages that theexpanding internet communication networks create for supplying sound and properservices through the social network for returning the ex-addict to a safe social life.