سجاد رستمی پور

The imperialist media system uses the capacity of the media to confront the Muslim clergy and to reduce their influence inside and outside the country. To counter the idea of the maximum presence of religion in various areas of social and political life, the dissentient media, produce and broadcast programs about the clergy. Accordingly, the issue of the clergy is one of the most fascinating and important strategic issues in the BBC persian. In this article, we attempt to combine Fairclough's discourse method, which is more in line with understanding the performance of a medium, with Laclau’s method, then to examine the goals of the BBC. The purpose of this article is to know the types and ways of representing the clergy, the goals, methods and tactics of the media, and how to deal with the media current of the enemies against the clergy. The results show that the central and preferred idea of the BBC discourse relating to the clergy is the defense of a society without religion and the promotion of secularism. The main purpose of this network in dealing with the clergy is to pursue a policy of creating semantic confusion and creating chaos in the audience's mental images in order to oppose the discourse of revolutionary political Islam, which is contrary to the goals and interests of the imperialist system. Awareness of the BBC's strategy and its method in producing programs against the clergy could make it possible for various IRIB Program Providers to explicitly or implicitly answer in their programs to the doubts raised.

Regarded as thought and sociological issue, assessing the identity of power is compulsory in that on one hand to do away from its corruption s and on the other to put the aims of political system into practice, which scholars whether notice on or not has responded it, among them the recent western thought literature is about soft power theory which is after Stevin Likes’s shaping preferences theory what also suffers from some defects and some other predicaments in this matter are reminded. Considering the bases of the soft power in Iranian supreme leader’s thought is root change in identity and kind of power that in this regard the Devine base of political power is against the concept of hegemony therefore the faithful society is obligated to exert Devine tasks by its help that is unique model in which corruption has done away from while the increase of power is on the table.