فضائل اخلاقی

The structure of Augustine's theological system seeks to solve the problem of human salvation. From the ontological and epistemological point of view, Augustine considers elements involved in the realization of human salvation, among which the most important elements are the Holy Spirit. It seems that according to Augustine's theological system, the Holy Spirit plays a role in human salvation in three areas: a- introducing Christ to others; B- Birth of faith in the hearts of believers; C- Partial realization of the grounds for the formation of moral virtues in believers. The Holy Spirit plays a key role for human salvation in these three areas, especially in the realization of moral virtues. Although Augustine has talked and reflected a lot about the Holy Spirit and his functions in the system of existence, he did not pay attention to this position in the design of his system and did not reflect it in the formulation of human salvation, which itself causes defects. He becomes human in the realization of salvation. Therefore, the current study tries to analyze and examine the place of the Holy Spirit in the salvation system by referring directly to Augustine's works and with an analytical-descriptive approach.

One of the issues addressed in this article is the study of explaining the function of religion on the basis of virtue, one of the issues that theologians face; That is, despite the opposition to religion, why do people tend to religion, and what is the role and function of religion for human beings? Various approaches have been proposed to explain this issue. One of the approaches that has been reconsidered is the virtuous approach. In this approach, attention is paid to the characteristics, abilities and personal talents of individuals. According to this approach, virtues are divided into two types: one is rational virtues, and the other is normative and moral virtues. Considering that these virtues are also mentioned in religious teachings. It seems that according to this approach, the function of religion can also be explained on the basis of "inference through the best explanation". Therefore, in this article, after briefly stating this approach, the issue of the function of religion has been studied and explained accordingly.

Today, ethics and social responsibility is one of the important factors and influencing attitudes and behaviors in the image and reputation of the company. The current research is aimed to investigate the relationship between consumer response (negative word of mouth and protest behaviors) on corporate irresponsible behavior considering the mediating role of moral emotions and virtues.
The current research method is descriptive survey. The statistical population of this study includes the consumers of car companies in Gorgan. Among all, 384 subjects were selected by stratified random sampling. Standardized questionnaire was used for data collecting since its validity and reliability is confirmed. For data analysis, structural equation modeling (SmartPLS) was used.
The results indicate that there is a significant positive relationship between corporate irresponsible behavior and consumer response and there is also a significant positive relationship between corporate irresponsible behavior and consumer's negative moral emotional. There is a significant positive relationship between consumer's negative moral emotional and consumer response. There is no significant relationship between corporate irresponsible behavior and consumer's negative moral emotional with moral virtues. But there is significant relationship between consumer's negative moral emotional and consumer response with moral virtues.
According to feelings and moral virtues that identify, remove and improve the corporate irresponsible behavior will follow, effective step in creating, maintaining and improving consumer response will be.