The Study of the Role of Individual Characteristics on the User's Devotion to Urban Spaces (The Case Study of KHayyam Avenue of Qazvin City)

Human and place relationship has different dimensions and place attachment is one the most important emotional dimensions. There are many studies which address to personal characteristics and place features in this relationship. In this study, considering the importance of human and place relations; personal characteristics have been evaluated in one of the successful public spaces in Qazvin: Khayyam Street. With finding different indicators of place attachment, different variables such as gender, age, education, marriage status and job have been evaluated. As place attachment has different functional, emotional, cognitive and behavioral aspects, significance of the correlations between personal variables and those four mentioned aspects were examined and different aspects of place attachment were evaluated. The interviews carried out with 598 of Qazvin citizens who participated in this study by random selection and the result was analyzed using SPSS software through T-test, Pearson correlation and F-test (ANOVA) exams. The results indicate, in comparison with other examined indicators; only users education level had significant relation with the place attachment degree and its emotional dimension that in addition, singles, older participants and also labors group reported more behavioral attachment to the place.