Examining the Business Approach of the Higher Education in the Global Era

The process of globalization forms a new way of communication in the world. In this regard, global economy, as one of the products of this process, puts the society and the higher education with unavoidable fundamental changes, among which is the business approach of the higher education, examining which is in fact the purpose of this article. In this research, the concept of globalization, global economy and their outcomes are studied in the light of present sources and references as well as the accumulated documents and data. In the phase of analysis, the business of approach of the higher education and its consequences are infered. The research findings show that in this regard the sale of education and university services are considered sources of income and the status of the universities determine the quality of education as well the selection of the students. The point to ponder is to separate this matter from similar ones as this visual, economic and social phenomenon is a complicated and multi-dimensional one in which it is not possible to ignore the cultural infra-structure. Otherwise, cultural education in the universities would be downgraded to a merely economic one which can pose serious threats to education and change its moral doctorine.