Evaluate the potential of tourism entrepreneurs in society Qashqai nomads in Iran

Nomadic is the oldest method of human life which its stability is the biggest attraction of this model of life until now. attraction of nomads living in country could have a lot of attractions for domestic and foreign tourists and to help tourism industryºbut these days change in attitude of nomadic life¡ lack of economic opportunity¡ cultural and environmental problems¡ loss of social links and nomadic problems¡ and in the other hand growth and development of the country ¡make the condition more difficult for nomads and discourage them to continue this model of life. Nomadic tourism development offer the opportunity for handling the problems of nomadic communities. For this reason¡ present research conducted to investigate the potentials of cultural tourism entrepreneur of Ghashghayi nomads¡ society of Iran; which identify potential entrepreneur of Gashghayi nomads tourism¡ provide grounds for utilization this potential for jab creation¡ more income and finally opportunity to revival the customs¡ and improve the lives of nomads by nomadic tourism. This research was done with quantitative method¡ interview and observation tools. The population in interview were nomads tourism entrepreneurs and nomadic elites; which interviewed with 11persons with snowball method. In observation phase¡ two tribes of Gashghayi nomads were observed directly. Finally the findings of analysis show that all of the elements of nomadic life are potentials for tourism entrepreneurs. Also base on the findings of interview¡ nomadic tourism cause job creation¡ increase income¡ wear revival¡ traditional manufacturing skills; but observations show that nomadic tourism¡ unexpectedly not cause job creation¡ more income¡ increase sale of dairy products¡ medicinal plants and sale crafts to tourists¡ and finally stop the speculators. Also nomadic tourism don''t have enough effect on indigenous products¡ increase the level of education and empower indigenous community.