Designing the structural model Based on Soft Operations Research to identify the factors attracting FDI management (Case of Bushehr province)

The investigation of influential factors on fundraising shows that the key factor's strengthen and tackle of the weaknesses and shortcomings of these areas play an important role in the prosperity and development of societies. Since the attracting investment problem is not well-defined and it has complex and various factors, this study is done to determine and identify the relations among indicators of attracting Foreign Direct Investment (FDI) with soft approach (soft operation research). At first, the overall dimensions of previous researches were collected and then, to be close to local conditions of Bushehr Province (Capabilities and barriers of attracting foreign investment), the comments from experts and custodians of foreign investment in the province were considered. Finally, 11 indicators and 28 sub indicators were confirmed as effective factors. Also, the relations among dimensions and constructs model through Structural Equation Modeling (SEM) and factor loading were determined .Then, Interpretive Structural Modelling (ISM) to clarify relation between them was designed .The Interpretive Structural Modelling results showed the main indicators falling in six levels. The rules criteria is placed at first which means this indicator is more fundamental than others in attracting Foreign Direct Investment. The results of Structural Equation Modeling eventually proved the aforementioned relations.