Factors affecting the development of small and medium-sized businesses in the sports industry

Abstract:
The purpose of this paper is to examine the factors affecting the formation of small and medium-sized institution in the country as the sports industry. The research method was applied survey that conducted as a field.The statistical society consisted of all academics and entrepreneurs and awareness people in this area. 35 university professors with Ph.D degree in sports management, 48 selected entrepreneurs in the field of sport were selected as a sample. Study questionnaire was a self-made questionnaire that its validity and construct validity and reliability were confirmed. The research methods of exploratory factor analysis and path analysis by SPSS and AMOS software were used to analyze the data. The results showed that 83.835 variances were included 5 factors.The findings showed the effectiveness of technology factors was 0.459, so it had the greatest impact on the formation of small and medium institutions in country sports industry. This study results confirmed that technology factors have effective role in the formation and success of small and medium-sized businesses in the sports industry.
Language:
Persian
Published:
Journal of Applied Research of Sport Management, Volume:6 Issue: 22, 2017
Pages:
57 to 66
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