Identification Of Attracting And Deterrent Factors In The Development Of Coastal Tourism (Case Study: Active Sport Tourists Visiting Caspian Sea Coastal Regions)
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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
In order to provide a solution for the development and enhancement of tourism on the coast, this article attempts to explore the attracting and deterrent factors in the development of coastal tourism in the Caspian Sea. The method used in this research is a descriptive survey which has been done by using a researcher-made questionnaire in the field method. The statistical population of this study was 400 people and the sample size was 200 people. Validity of the questionnaire was confirmed by 11 sports and tourism experts. Reliability of the questionnaire was assessed by Cronbach's alpha (α = 0.89). For analyzing the findings, structural equation modeling was performed using AMOS and SPSS software. The findings of this study showed that the internal and external attracting factors variables and the internal and external deterrent factors have a significant relationship with the enthusiasm of tourists. In terms of tourists, the internal attracting factors with a path coefficient of 842/0 was more important than other factors. According to the results of this study, sports and tourism authorities are recommended; while enhancing and developing attracting factors, attention should be paid to the removal of deterrent coastal tourism factors in the Caspian Sea
Language:
Persian
Published:
Journal of Teaching in Marine Sciences, Volume:5 Issue: 2, 2018
Pages:
96 to 108
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