Identifying the Required Elements of Entrepreneurship for Industrial Design Major

The quality of academic courses in universities is very effective in increasing the quality of workforce, productivity and entrepreneurship in society. The motivation behind this examination was to research the effect of industrial design courses and curriculum on entrepreneurship skills training of students and graduates. This descriptive-analytic study investigates the academic needs of students of industrial design major, comments and suggestions of professors in order to improve the quality of education and create entrepreneurship potential. The method of this study is quantitative and qualitative, and specialized interviews and researcher-made questionnaires are used to collect data. The main concepts to improve the quality of the educational course and create entrepreneurial skills are teaching innovation and creativity to design, familiarizing with the start-up and business concepts, and also the obstacles of entrepreneurship. The results indicate that the industrial design graduates' ability in starting new businesses, creating commercial innovations, and promoting the entrepreneurship share in the society can be improved by changing a part of academic curriculum of this major and paying attention to up to date issues of the country.