Behavioral Approach to Identifying and Ranking the Determinants of the Acceptance of Electronic Collaboration at University of Sistan and Baluchestan

In recent years, electronic collaboration has become one of the new strategies for interaction and competition in the agenda of organizations, specifically universities. The purpose of this research is to investigate the factors determining the acceptance of electronic collaboration at University of Sistan and Baluchestan. This study is a descriptive survey, the sampling method was purposive judgmental, and the data of questionnaire is analyzed through One-Sample T-test, Pearson Correlation, Freidman Ranking, and also Stepwise Multiple Regression by using SPSS. Findings of the research show that among the studied factors, perceived behavioral control has the greatest impact and mental image has the least effect on the acceptance of electronic collaboration. Other factors influencing the acceptance of electronic collaboration, prioritized based on their effectiveness, are: status of facilitating resources, relative advantage, perceived ease of use, trust, information sharing, perceived usefulness, self-efficacy, perceived compatibility and complexity. It’s expected that the population of this study will make it possible to adopt and develop electronic collaboration by implementing appropriate behavioral strategies.