The Role of Web Sites in the Development of Sustainable Tourism in Iran

Abstract The advancement of technology and cyberspace has provided the opportunity for investors in the field of tourism and related businesses to be able to advertise and develop their business and ultimately the industry through websites and applications. Considering the importance of sustainable tourism for the development and realization of its economic, social and environmental goals, the purpose of this research is to investigate the role of tourism websites in the development of economic, social and environmental dimensions of tourism. Research method is survey. The statistical population of this study was tourists in Tehran. Considering that the size of the community is not estimated and varies in different seasons, by referring to the tourist attractions of Tehran, 300 people were selected as the sample size. The validity of the questionnaire has been confirmed by media and tourism experts and professors. Cronbach's alpha has a reliability of 0.85. The results of the tests indicate that there is a relationship between the amount of use of tourism websites and the economic, social and environmental dimensions of tourism sustainability.