The Right Of Publicity

Abstract People are not always looking for loneliness, Sometimes they are looking to use their identity for advertise a commercial product. Against this use, they can receive a appropriate amount. In the US legal system to identify this right, The word " The Right Of Publicity " is used. Based on this right ,The person has the right to Use your identity(e.g., name, likeness, picture, voice, persona, etc.) As it wants. Also,it protects against the unauthorized commercial appropriation of an individual’s identity. There is no unanimous approach to the right of publicity in the countries of the EU. However, Legal writers in these countries are trying to use other institutions for support from the Commercial value of a personality. Our legal system is the same. key words:Damage, Identity, Image, Personality, Privacy.