A study of factor structure of the questionnaire on development of public sport via TV

The aim of this research was to study the factor structure of the questionnaire on development of sport for all via TV. The population consisted of all experts in the field of sport management with record of administration or research in public sport field, managers and senior assistants of state Sports, and all experts in sport media and public sport (N=230). To analyze the data, we used Cronbach’s alpha statistic tests for internal reliability; KMO test for measuring sampling adequacy; and confirmatory factor analysis for validity. The findings show that KMO figures and Bartlett figures were significant, validating the sample adequacy for confirmatory factor analysis. The results suggest reliability (a=0.94) for our questionnaire. As for the validity and based on relationship and T-value, except for the questions 17 and 45, all questions had a significant relationship with their factor and could favorably predict their own factor. Also, regarding the factors’ relationship with the concept “development of public sport via TV”, the results showed that all factors were able to favorably predict the above-mentioned concept. As a result, the internal and external validity of the model “development of public sport via TV” was confirmed.

Article Type:
Research/Original Article
Sport Management, Volume:11 Issue:1, 2019
31 - 44
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