Accounting & Auditing Research, Winter 2019, No. 44. pp. 125-144 Selection strategic indicators and measure the financial performance of companies Using fuzzy AHP and TOPSIS (Case Study: Chemical Industry in Tehran Stock Exchange)

In recent years, following the global economic competitiveness and raise public awareness of financial issues, investment, capital market has attracted the attention more than before and most companies attempt to attract the attention of investors to the production of goods and services are high quality and low cost. Meanwhile, the number of companies providing false information and misleading is also trying to show a good image of your company's status in the competition to attract and retain investors. Thus, with appropriate indicators and evaluate the performance of different companies and their rankings with regard to these indicators is of particular importance and desirability for investors. The aim of the study was to look at balancing accounting standards (financial ratios) and value-based criteria for assessing the financial performance of companies is using its better judgment of economic empowerment companies Stock Exchange done. To this end, the financial and economic experts using the questionnaire, pairwise comparisons were used. Then fuzzy hierarchical analysis FAHP, the weight of each criterion and at the end, using TOPSIS ranking of the chemical industry listed in the Tehran Stock Exchange has been done. The results of the evaluation show that companies: "Petrochemical Fanavaran" ," petrochemical Shazand"," Petrochemical Abadan" , "Madani amlah iran" and "Petrochemical Farabi" , respectively ranked first to fifth chemical industry's top companies are in the 5-year period 1389 to 1393.