Explaining the Effects of Propellant Components of Entrepreneurship Development in Rural Tourism Destinations (The Case of Samen District, Malayer County)

One of the most important economic strategies for regional development is viewing the rural tourism destinations as a place for small businesses. In other words, the pattern of tourism space is located in a rural environment like mosaics along with other activities and it usually promotes the demand for handicrafts, traditional arts, and activities that require more human labor, thereby promoting the entrepreneurial spirit among the villagers. Therefore, the purpose of the present article is to identify and explain the effects of propellant components of entrepreneurship development in rural tourism destinations of Samen district, Malayer County. The research method is descriptive-analytical and applied. The statistical population of this study consisted of 100 business owners in the field of furniture and carving. The data collection tool was a questionnaire whose reliability was assessed using Cronbach's alpha test for six components including entrepreneurial spirit, tourism opportunities, and economic, social, physical and environmental components, was calculated respectively 0.99, 0.90, 0.90, 0.99 and 0.97. The results showed that there is a strong correlation between some of the propellant components and the variable of rural tourism entrepreneurship. Components of tourism opportunities and environmental, physical components as well as individual entrepreneurial spirit explain 98% of the total changes in the entrepreneurship development in rural tourism destinations variable. Among them, the most direct effects were related to tourism opportunities and the most indirect effects were explained by the environmental component.