Communication model of client honoring development in the Ministry of Sport and Youth

Message:
Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The present study was designed and implemented with the aim of Communication model of client honoring development in the Ministry of Sport and Youth. The present research method was mixed (qualitative-quantitative). The statistical population of the study included elites in the field of research, for which purpose 14 people were identified as the research sample according to the purposeful sampling method. The research collection tools included a researcher-made questionnaire and a semi-structured interview. The validity of the questionnaire was examined according to the opinion of experts. The reliability of this questionnaire was also investigated using Alpha-Cronbach's calculation method (α = 0.85). All research data analysis process was performed in EXCEL software. The results showed that 7 general factors such as technical infrastructure factors, employee and manager capabilities, organizational rules and regulations, motivation, cultural factors, supportive aspects and organizational aspects as factors affecting the development of honoring the client in the Ministry of Sports and The youth were identified. According to the results, it was found that supportive aspects (network effect = 1.478) and cultural factors (network effect = 0.893) as causal factors and empowerment factors of managers and employees (network effect = -0.139), infrastructure Technical (-0.142 = network effect), rules and regulations (-0.169 = network effect), motivation (-0.888 = network effect) and organizational aspects (-1.033 = network effect) were identified as causal factors.

Language:
Persian
Published:
نشریه پژوهش های معاصر در مدیریت ورزشی, Volume:10 Issue: 19, 2021
Pages:
127 to 139
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