Typology of modeling in the context of Iranian society: qualitative study of the narrations of women working in this profession

The goal of the present article is to study the fashion modeling in Iranian society, in order to make a typology of such an action and its scopes among young girls. The platform of activity of the actors is mainly cyberspace. Here due to the qualitative nature of the research theories in the field of social deviations, post-feminism, cultural presentation and cultural production have been used. These theories are not the starting point but can be a reference in all stages of research. In order to explore the different mental systems of actors, qualitative methods and in-depth semi-structured interviews with 32 activists in the field of modeling have been used. Also, thematic analysis is applied to analyze data. As a result of data analysis, three general models of modeling (cultural, religious and political) have been identified. During research two types of modeling, confrontational and self-desired modeling, are recognized in cultural scope. Also, two other types of modeling, professional-conditional and professional-unrestrained, are categorized in religious scope. The last two types of modeling, critical-protestational and conservatively-habitual, are in political scope.