Application of Contextualism Theory in the Design of the City Entrance (Case Study:Entrance of Kermanshah City from Hamedan

Lack of attention to the entrance space of the city during the rapid growth of urbanization, these spaces have faced a crisis of anonymity. Achieving a design with understandable quality is a reference to solve these issues. Achieving a sort of design for preservation and continuity of the former identity, relationship of the audience with the identity of the place through visual communication with symbolic elements, creating a pause through visual communication with local symbols and symbolic elements in the entrance design of Kermanshah (from Hamedan) are the aims of research. The method is combined, with an interpretive approach, we tried to ask how people understand and evaluate the identity of the entrance of the city of Kermanshah from Hamedan? To be answered. In this regard, data were collected and analyzed through in-depth interview techniques and field observation and field survey. Sampling was purposeful and the interviews reached theoretical saturation after 30 interviews. In the analysis step, thematic analysis method was used. Finally, the results were classified and interpreted based on thematic analysis and field observations. The results of this study showed that the non-use of environmental elements (human and natural) at the entrance of Kermanshah has caused the city entrance to lack the components of a distinct entrance. The most important environmental elements identified as native signs and symbols of Kermanshah are; Tagh-e-Bostan, Tagh-e-Gara, stone materials and vegetation of the region, which if used in the entrance of the city based on the contextualism approach can identify the entrance and make it have the components of a distinct entrance.