Explaining the socio-cultural consequences of tourism development in coastal villages of Rasht County

Today, coastal tourism with increasing growth has been considered as an effective factor in the formation of development centers in the coastal sites in rural areas. The coastal villages of Rasht county are a suitable microclimate for the development of tourism. However, the existence of problems, has recently challenged the socio-cultural structure of the villages. The main purpose of this study is to investigate the socio-cultural consequences of tourism development in the eleven coastal villages of this county. The research method is descriptive-analytical and has a practical nature in terms of purpose. Data were analyzed in Likert scale,SPSS software and one-sample t-test were used for analysis. The research results show that although the development of tourism has caused an increase in the awareness of the rural community, consequences such as increasing the problems of rural youth in purchase of the land due to the intensification of stock exchange game, evasion of law in the field of unauthorized construction, fraud and increasing the illegal sale and purchase of real estates and lands with weighted averages of 4.63, 4.41 and 4.40 respectively, have caused the highest amount of socio-cultural damage and negative impact among other items.On the other hand, the role of tourism development on increasing the foresight of the local community in preserving local resources, expanding socio-cultural integration and convergence, creating security of the local community has also been assessed as less important than other components that the institutional-managerial decisions have been one of the determining factors in the conditions occurred