The Role of the Rashidian Brothers in the Development of Iranian Cinema (1945-1979)

The events of September 1931 had a profound effect on the political and social sphere of Iran, the relatively open political atmosphere led to the re-emergence of liberal and opportunistic individuals and political forces. The Rashidian brothers, including Saifullah, Qudratullah, and Asadullah, were among the opportunists who, to gain economic benefits in addition to cooperating with the British Embassy, ​​began their activities in the field of cinema. The establishment of Rex and Homay Cinema, their management, and the import of foreign films were among the activities that the Rashidian brothers engaged in for more than three decades. After the coup of 28 August, they expanded their activities in the field of cinema. Therefore, this study seeks to clarify the nature of their activities, nature, and goals in this field, while using the historical research method based on data analysis. It will also reveal how these people benefited from cinema to gain power, wealth, and social status. The main question is what activities the Rashidian brothers did in the field of cinema to gain power, wealth, and especially social status, and what goals they pursued in this regard. Among the findings of this study, we can point to the use of cinema by Rashidians as a factor of influence and soft power.