Soft power and business model of technology-oriented organizations active in the field of renewable energy

The purpose of this study was to Soft power and business model of technology-oriented organizations active in the field of renewable energy. The purpose of this study was to Soft power and business model of technology-oriented organizations active in the field of renewable energy. Quantitative research method and number of samples were selected using Cochran's formula 337 people. The research tool was a researcher-made questionnaire. The collected data were analyzed by descriptive and inferential methods using SPSS 16 and Smart PLS software. The results showed that fourteen components are involved in explaining the model of presenting the model of educational strategies affecting the renewable energy business model, which are: key partners, key activities, revenue stream, key-physical resources, key-intellectual resources, key resources - Human resources, value-brand, value-moving at the edge of science and technology, value-price, value-on-time delivery and easy access, customer relations, customer sector, distribution channels, and finally costs and structure .