The Rhetorical Theory of Art of Expression: From the Beauty of Creation to the Beauty of the Text

The beauties of the literary text, which rhetoric is responsible for investigating, arise from the beauties of the creation system. Beauty is an attribute of God, and it is present in all creation, and the beauty of the literary text should be a crystallization of the beauty of creation. This study analyzes the nature of the relationship between the beauty of phenomena and the beauty of the literary text, and outlines seven principles, which are transmitted from the system of existence in the form of language and literature, and in their light, beauty is transmitted from existence to the literary text. In this essay, the researcher tries to use the analytical descriptive method and as a part of the "rhetorical theory of the art of expression" to find the seven principles governing the creation system, which are reflected in the structure of language and literature, and make the beauty of the literary text a function of the beauty of the existence system. It will show that this new theory is related to the inability of the structure of traditional Arab rhetoric, which was drawn by Sakaki from the seventh century of the Hijri and with the trinity of meaning, expression, and originality. Although there have been modernist efforts by Muslims to compensate for the shortcomings of traditional rhetoric, none of them have been successful in drawing a new rhetoric that can meet the needs of our time.