The impact of entrepreneurial orientation and supply chain resilience on the development of international businesses. The mediating role of absorption capacity and moderation of organizational innovation in Digikala Company

This study investigates the impact of entrepreneurial orientation and supply chain resilience on the development of international businesses, specifically focusing on the mediating role of absorptive capacity in Digikala Company. While entrepreneurial orientation is recognized as crucial for organizational success, empirical studies often yield inconsistent results regarding its correlation with performance.A quantitative research design was employed, utilizing a survey-correlation approach. Data were collected from 168 employees of Digikala Company through online questionnaires. The responses were analyzed using SmartPLS software to determine the relationships among the variables of interest.The analysis revealed no significant positive effects of entrepreneurial orientation on absorptive capacity or supply chain resilience. Additionally, organizational innovation did not moderate the relationship between organizational resilience and the development of international businesses. However, significant positive relationships were found between entrepreneurial orientation, supply chain resilience, absorptive capacity, and organizational innovation, particularly in their collective impact on the development of international businesses.The findings suggest that while entrepreneurial orientation and supply chain resilience are critical factors, their direct influence on absorptive capacity and organizational resilience is not significant in the context of international business development at Digikala. Nonetheless, the interplay of these factors highlights the importance of organizational innovation as a mediator in fostering international business growth.