Assessment of Marine Products Packaging Industry and Provide Appropriate Solutions for Development

Packaging is goods clothing and its design to be considered both artistic and technical aspects; aspects of artistic is aesthetic aspects of graphics and packaging, technical aspects is the package materials, packaging, printing and production. Packaging problem in marine products rather than manufacturing technology package is related to the aesthetic aspect; now there are the latest generations of packaging machinery in the country and considerable investment in this sector has been done, but the low level of beauty and artistic aspects of the package has been causes weakness seafood packing industry. Moreover, many high quality products and known as Iranian caviar, oysters and. .. Go to other countries where appropriate and beautiful packages are offered to the world and we deprived the real interest our export products.To prevent the continuation of this problem, should be considered to technology of package and packaging aesthetics as a scientific phenomenon and invested for its growth and prosperity used experiences and global development despite capabilities and features local tastes and national cultural. Therefore, this article has tried to provide model of total and comprehensive that is named strategic planning for designing appropriate and beautiful packages that help to improvement and development of marine products packaging industry.