A Pricing Model for On-Street Parking Spaces to Promote Development of Parking Garages
Message:
Abstract:
The aim of this research is to develop a pricing model for on-street parking lots to promote the investment on the construction of parking garages. The objective was to put a price on on-street parking spaces in such a way that the customer prefers to park in the adjacent parking garages. First, the most effective factors in pricing were identified by developing a questionnaire. Factors were divided into two categories as; control parameters and directly effective parameters. The hierarchical analysis process (AHP) was used to estimate the average weight of each direct parameter. Furthermore, a behavioral model based on the customer survey was developed to obtain the suitable price for a parking space. Finally, a comprehensive model integrating the AHP and behavioral models was developed in which, it would be possible to determine the desired price for a customer to prefer to park in a garage rather than on the street. Using this model it would be also possible to price an on-street parking space in such a way that the drivers tend to divert from on street parking spaces to the parking garages. In this case, investment on the development of parking garages would economically be possible.
Language:
Persian
Published:
Journal of Transportation Research, Volume:7 Issue: 4, 2011
Page:
375
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