نشریه گردشگری و اوقات فراغت
پیاپی 6 (پاییز و زمستان 1395)

Playing a critical role in developing cities and achieving sustainable development, Tourism is one of the most dynamic economical activities in the contemporary age. Panzdah Khordad Traditional Market located in the City of Tehran is one of the important tourim attractions of Iran. Having different economic, architectural and cultural attractions, Tehran Grand Bazaar has always played an important role in attracting tourists. This paper aims to analyze the role of the market attractions in attracting forein tourists. It has been done by using descriptive analysis method. The study population includes foreign tourists who have visited Bazaar from 22 May to 23 August 2015. A 200 sample was selected using convenience sampling method. Gatehered data was analyzed by applying independent one sample T-test, Pearson and Linear Regression Tests. Results indicate that quality of economic (Mean 3.47) and architectural (Mean 3.19) attractions were the most attractive and satisfying attractions for tourists. The results also indicate that cultural-artistic (Mean 2.87) and secondary elements (Mean 2.96) were the less attractive attractions for mentioned tourists. Due to the Pearson and Regression Tests, there is a meaningful positive relationship between Tehran Grand Bazaar attractions and attracting foreign tourists.

Governance of protected areas has been changed dramatically to overcome the lack of state budget. Moreover, such changes have occurred to facilitate the partnership and involvement of local communities. Game ranches, as one of the conservation means, have been growing rapidly due to such needs and changes. Tourism is the only way of earning income for most of these areas. Regarding to this new approach of biodiversity conservation, Department of Environment of Iran (DOE) has established number of game ranches in three provinces of Iran for the first time. Among all of them, Yazd province belongs the most number of pilot game ranches. Since game ranching is an extremely new phenomenon in Iran, the main question of this research is “what are the most appropriate types of governance for game ranches of Iran?” to answer this question we introduced different types of governance in protected areas which are well known internationally. Furthermore, via identifying good governance principals we are going to measure the effectiveness of governance in Yazd’s game ranches.
This study has assessed the good governance principles in two game ranches in Yazd. The participants of this research were local communities, managers and staff of the game ranches and also experts of Department of Environment of Yazd. The findings show that regarding to the existing law and regulations and also human system and eco-system of Yazd, the most appropriate type of governance is the collaborative type between private sector and local community. But based on the participants’ answers there are two main important problems: (1) the lack of strategic plan to facilitate the participation of local stakeholders and (2) delays in licensing the operation of consumptive wildlife tourism within the game ranches from DOE. Both problems seem to have negative impacts on effectiveness of collaborative governance of the game ranches.

Rural tourism as an especial form of tourism, if planned and organized correctly considering the characteristics, need and economic, social and cultural issues and also the desire of tourists would solve the economic problems in rural areas such as unemployment and poverty. The importance of tourism businesses is different among entrepreneurs, Many tourism businesses supply all of the rural family income or it is considered as a supplementary income for some of them. In this regards, the purpose of present study is to determine the affecting factors on the commitment of business owners related to tourism in tourism sample villages in Paveh Township using modified EPSI model. Therefore a survey conducted among the businesses owners in Paveh Township in Kermanshah province. Data were collected using a questionnaire. Data was analyzed by SPSS V20 and AMOS V20 software. The results showed good fit. Also, the results of path analysis showed that businesses owners’ attitude is the most important influencing factor on businesses owners’ commitment.

Province of Mazandaran has natural, historical and cultural capacities to develop the tourism industry. Such capacities and capabilities were usable and utilizable when are appropriate with those essential planning in order to create necessary installations and infrastructure. So, this study with the purpose of analyzing the Spatial Analysis of Tourism Capacities of the Cities of Mazandaran Province has been done. So, this study with the purpose of analyzing the Spatial Analysis of Tourism Capacities of Cities of Mazandaran Province has been done.In this direction, Tourism Capacities of Cities of Mazandaran Province based on criterions and indexes obtained by Delphi Method are determined and applying Multi- Criterion Decision Making Methods(MCDM) like Simple Analytic Hierarchy Process (SAHP), Technique for Order Preference by Similarity Ideal Solution (TOPSIS)and Elimination et Choice Translating RealityELECTRE were evaluated, then, in order to reach a common accord, Average Rating Method for the final assessment was used. The results indicate that cities of Amol have allocated themselves first rank and Galogah last rank from the viewpoint of having the Tourism Capacities of Cities of Mazandaran Province and in most domains of the province, distribution of necessary installation and infrastructures for tourism are not appropriate and also are not harmonious with natural, historical and cultural capacities.

This research empirically examined the importance and the effect of restaurant green practices on the perceptions and behavior of customers. To do so, 262 of the restaurants of Golestan Province (Gonbad-e-Kavoos and Gorgan) were surveyed using convenience sampling method. Utilizing structural equation modeling, the results showed that restaurant green practices had significant and positive effect on restaurant green image, but did not influence restaurant quality and customers’ loyalty. Restaurant green image and restaurant quality influenced restaurant quality and customers’ loyalty, respectively.

Tourist’s satisfaction is one the most important competitive factors and the best indicator to ensure future benefits for organizations. Today, most organizations adopt the level of customer satisfaction as an important criteria to measure quality of their pactices. Tourist’s satisfaction is achievable in the case that processes is designed in such a way that offered services can address customers needs and spectations. This study has been done by using discriptive method as well as survey and field study. The samle includes 150 of tourists who have visited Naharkhoran Resort from March to septamber 2016. Study sample was selected by convenience method. Gatehered data were analysed using SPSS software. Results show that quality of services, environment, host community behaviors, as well as cost of the services can describe 65 percent of total variance of the study variables. Also, according to the results of Pearson Test, there is a meaningful correlation between mentioned factors and tourist satisfaction. It means that four mentioned factors, along with the climate, green area and safe environment are the most important contributory factors to the satisfaction of tourists.