نشریه مطالعات برنامه ریزی آموزشی
پیاپی 15 (بهار و تابستان 1398)

In the present study, with the aim of "market analysis in higher education and analyzing the role and function of marketing" the qualitative method of data theory was used. Research participants were policymakers, planners, experts, and researchers in the fields of higher education, marketing, and commerce. Using the "targeted approach" and "snowball sampling" and "theoretical saturation criterion" required data were collected and  Analyzed through in-depth interviews with 30 participants in three stages of free or open coding, axial and selective coding.  Based on the results of the research, causal, interventionist and contextual factors affecting market orientation in higher education were identified, that including structural, managerial-Executive, lack of transparency and awareness of marketing in higher education and educational factors as causal and Political factors, economic factors, socio-cultural factors as intervention conditions and inter-functional coordination; effective marketing elements were identified as contextual conditions. Accordingly, redefining policymaking and planning in higher education; internal and external marketing management; market-oriented; management and planning; pricing and the use of new technologies as applicable strategies were presented. If such processes are implemented, the establishment of a marketing system in higher education will have consequences, such as providing a source of income for the university; improving the Academic Balance of Academic Centers and Using the Native Model of University Management.

This study aims to investigate the views of higher education policy makers and planners on academic sustainability towards presenting a comprehensive conceptual model. As a case study, a qualitative approach was applied. For this, the mechanisms of sustainable university and its comprehensive and inherent mission were used as a basis for analyzing and identifying indicators of academic sustainability. Semi-structured interviews were used to collect data which was analyzed via inductive content analysis. Participants included 17 policy makers and planners and senior experts in the field of higher education who were selected purposefully. The findings were validated by participants and a group of academic faculties. The results of the data analysis in the coding process led to the identification of 153 open codes, which were finally categorized into 26 axial categories and 8 selective codes. Therefore, the findings included eight main categories of pedagogictal aspects in learning processes, sustainable research, functional structural requirements, social sustainability economic sustainability, scientific and academic identity and academic diplomacy in the age of globalization. Finally, the findings show that if universities wanted to maintain their stability in the current situation, they need to move towards and focus on sustainability. Accordingly, a sustainable university is a university with a sustainable strategy, a transversal and community-based vision of implementing sustainable principles and concepts in sustainable teaching-learning functions, sustainable research, strengthening democratic society, minimizing environmental, economic social and health negative impacts. This university has functional structural requirements, scientific and academic interactions, a well-defined and robust economic and financial system that has always sought to strengthen the identity of professional citizens in helping a sustainable and pioneering society.

The purpose of this study was to identify the factors and components of educational inequalities in Mashhad and provide a desirable model. Using descriptive-analytical and statistical population, 205336 students and 2019 principals, 384 students and 323 principals were selected through Morgan table. The research instrument was a questionnaire designed to determine the content validity of the questionnaire. Confirmatory and reliability experts obtained a Cronbach's alpha of above 0.7 after the experimental run. The data were pooled (quantitative and qualitative) using descriptive and inferential statistics and SPSS software. Pearson's correlation, multiple regression and t-test were analyzed. The model indicates a significant and direct relationship between the independent variables indices of family context factors, school process, output and outcomes, and the dependent variable of educational inequality. The most important components of educational inequality are family context (family structure, academic support and anxiety). , Evaluation of cultural resources and cultural contexts, school process (students' perceptions of discipline, communication with school staff), input (physical and physical facilities (space), human resources, economic (budget and management) and non-cognitive output (school belonging) , Students' Belief Growth, Academic Self-Concept, Eng School-based learning, in other words, by improving the four dimensions of family context, school process, output, and outcomes, the inequality of educational inequality in the seven educational areas is reduced. Also, structural equation modeling results show the relationship between independent and variable variables. Depending on the modeling indices it can be argued that the proposed model is well-fitted and a good fit between the model depicted or the data structured model is provided. They have research as a final model.

The main purpose of this study is to consider the prediction of the students' perception of academic departments on the bases of their perception of available social capital of different faculties at Shiraz University. The statistical population of this project contains all of the students of Shiraz University, by the use of cluster sampling method after the selection of Faculty of Science, Psychology and Engineering as the research sample. All the bachelor students of the selected faculties answered the questionnaires completely. The research instruments were social capital questionaries (TorkZadeh & Mohtaram, 2012) and students' perception of academic climates (Ralf et al, 1997) that was gathered distributed after validity and reliability calculations. The received data were analyzed by the descriptive and inferential statistics method. The results demonstrated that the average social and the educational atmosphere desirability and each of their dimensions from the students' point of view are less than average means (Q3). The students' perception of academic climate is predicated through social capital. Hence, the results represented the positive and meaningful relationship between the students' perception of social capital and academic climate.

The present research aims at providing a framework for selecting the methods and models in consistent with the training needs assessment based on influential factors and criteria. Given the purpose, an applied method of research is used. To collect data, a survey descriptive method of research is used. Statistical population includes all executives and experts in the field of educational need assessment. To select sample members, Purposive Sampling is used. Data collection is performed using both library method to review literature and filed study (distribution and collection of questioner). The validity of the questioner has been assessed and also approved by the experts due to its consistency with the literature. The reliability of the questioner has been approved by its inconsistency rate and repeat testing. Analytical Hierarchy process (AHP) as well as Expert choice software have been used for analyzing data and determining the coefficiency of influencing criteria of needs assessment methods and identification of their priorities. TOPSIS technique and Excel have been also used to determine Closeness Coefficient and the priority of each Training needs assessment method. The results of this study showed that the DACUM technique, Job Analysis technique and, in general, Agreement based, are the most appropriate methods for training needs assessment.

The purpose of this study was to survay quality of implementation of internal evaluation of the educational departments of Shahid Beheshti University. The research method is descriptive of survey type and its purpose is applied research. The statistical population of this study was 70 faculty members of the 17 groups that conducted the internal evaluation of Shahid Beheshti University. 59 of them were selected using Morgan table and simple random sampling method. For data collection, a researcher made questionnaire was used and for analyzing the data, descriptive and inferential statistics (one-sample T, multivariate analysis of variance and post-hoc LSD test) were used. The findings of this study showed that from the viewpoint of faculty members of Shahid Beheshti University, the quality of the dimensions of the "input domain and the process of implementation of the internal evaluation plan" was higher than the average, the quality of "the field of implementation of the internal evaluation plan", lower than the average and quality "The implications of implementing an internal evaluation plan" are modest. Also, reviewing the views and opinions of the faculty members regarding the quality of implementation of the internal evaluation project indicated that some of the effective and positive points of implementation of the internal evaluation project in the educational groups of Shahid Beheshti University include: Improvement of the quality of the educational and research activities of the group, realistic and comprehensive planning and targeting, students' empowerment and empowerment of the members of the group, interaction and participation of members in the affairs of the group, identification and recognition of the strengths and weaknesses of the group, Granting independence and empowerment to the group, internal and external needs assessment and some issues and problems implementing the internal evaluation plan in the educational groups of Shahid Beheshti University include: Lack of follow up, action and feedback from the implementation of the plan, lack of coordination and co-operation among the various parts of the university. Weakness awareness and information about the processes and objectives of the project to the members of the group, Lack of implementation of results and findings of project implementation at the level of educational groups, lack of funds and human capital to implement the plan.

Purpose Issue and Purpose Plateauing is static and stagnant. That is, the person neither teaches nor extends his competences. The purpose of this study was to investigate the status of job burnout among faculty members.This survey study was conducted in Tehran, Ahwaz and Yasuj in the year 1977 with a sample of 497 faculty members. The standard criteria for ranking universities are the rating system of the last two years of the Ministry of Science, Research and Technology (2016).According to Spider Charts and Friedman test, scientific socialization, organizational culture, content plateauing, subjective plateauing and organizational justice are the most influential factors in jobless plateau in three universities. The formulated structural equation model also obtained optimal fit indices. According to the fit indices, all the assumptions are in line with the empirical model of research and confirm the facts in the statistical population of the theoretical model. In terms of occupational plateau (content and subjective plateau), the members of the two basic sciences and humanities are different, so it is necessary to pay attention to the variations within and outside of the departments. Although the academic environment, teaching situation, and promotion concerns in universities face many challenges, the continuity of which can reduce the efficiency and mental happiness of faculty members in the academic environment.

In the most of the foreign university having a conceptual roadmap is the main bases of university development plan; but it has been neglected in Iranian universities. In this research, for present a conceptual roadmap to educational planning, an exploratory mixed method research (Qual. and Quan.) was used. Data were collected from related archives to developmental plans of public universities and previous research, interviews with 54 faculty members and copleted researcher-made questionnaire by 205 faculty members. For interviews and completing questionnaire, correspondents were selected from faculty members of 53 departments of Shahid Chamran university of Ahvaz. In Qualitative section, by purposeful sampling and in quantitative section, by stratified random method. Data were collected and analyzed by different quantitative (mean and standard diviation) and qualitative analytical method (Straus & Corbin coding method). The results show that five main elements of conceptual roadmap are: university climate, functional of university, legitimation of university, and development of departments and disciplines, which combined based on their importance, in a proposed model of conceptual roadmap for university.

The purpose of the present study is to present a model for e-learning with a performance perspective in Iranian higher education institutions. The research method, is mixed type and has been done in two stages. The first step includes an applied development with the statistical community of the experts in the field of e-learning, and the purposeful-criterion sampling method was used with library studies and interviews data collection methods. The second step includes correlational structural equations with the sample of 376 faculty members, managers and technical experts and graduate students. Data was collected using an researcher-made questionnaire. Also, Delphi analysis and descriptive and inferential statistical methods, structural equations with SmartPLS software are used for data analysis. The results of the research confirmed the impact of design dimensions, content, support, training strategy, user interface, Internet marketing, technology, communication channels, individual factors on user satisfaction and the e-learning efficiency of Iranian higher education institutions. Also, the communication channel variable has a positive and significant effect on users' content and satisfaction, and the positive and significant effect of user satisfaction on e-learning performance has also been confirmed. Therefore, in order to develop an educational planning and improve the efficiency of learning in the e-learning system, the factors mentioned must be considered.

This study aimed to identify, compile and validate the dimensions and indicators of rankings of universities with regard to the opinions of higher education experts, university professors and students. Data was collected and analyzed in two quantitative and qualitative steps. In the qualitative phase, 20 experts in the field of higher education were interviewed individually and in form of focus groups. During the analysis of qualitative data using open, axial and selective coding, 148 indicators out of 9 criteria were identified. In the quantitative section, with the participation of 360 students and professors, a questionnaire was carried out that had been set based on the Likert scale of adjusted indicators. The confirmatory factor analysis, convergent and diagnostic validity were used to assess the validityof the research tools and internal consistency,Cronbach's alpha andcomposite reliability index were used for validation. The research results showed that the made tools have an acceptable validity.

The purpose of this research was to identify the factors influencing the agility of academic education programs. The methodology of qualitative research based on the data theory of the foundation (Grounded Theory) of the exploratory design and the statistical society is made up of academic experts. The statistical sample was selected purposefully and based on snowball method. The analysis of qualitative data was done using the coding process based on the systematic design of the data theory strategy of the Corbin and Strauss Foundation (2008). Based on this design, the qualitative data analysis process was compiled. Through coding, coding, axial coding, selective coding of categories, were counted under the categories. After reviewing and matching these codes and removing repeat codes, common codes were identified. These categories were reviewed with the background and theoretical foundations, in particular, new organizational models for adaptation and common concepts. After the open coding operation, in the central coding step, common concepts and similar concepts were identified and categorized. Finally, an agile educational agility model was designed. The model was validated by the experts. The model includes the causal conditions: the inefficiency of traditional academic education programs based on the needs of the beneficiaries, the intervening conditions: the lack of credit and government financial benefits, the underlying factor: upstream documents related to the document on the transformation of science and technology in the country. Strategies: coordination of quantitative development with growth and development Qualitative University, Balanced Correlations of Educational Programs with Labor Market Needs, Adaptation of Educational Programs to Sustainable Development Plans, Increasing the Efficiency of Universities in Accelerating the Development of Competencies, Skills and Abilities of Students and Outcomes: Improving Academic Functioning, University Development Planning, Enhancing Mentoring College of Human Resources and Achievement of Educational Justice.

The purpose of this research is to identify strategic competencies requiredin the design of educational planning for technical and vocational students. In this research, qualitative and quantitative combination research method was used. In the qualitative section, strategic key competencies of papers, documents, etc. , The content analysis method was identified using Maxqda12 software. Sampling was carried out purposefully and continued to saturation. In order to determine the content validity of the experts' opinions, a Holstein coefficient was used to assess the reliability. In the quantitative part, descriptive-survey method, the original questionnaire was approved, its reliability was confirmed by the Cronbach's alpha method (85%). The final questionnaire was approved by experts among 384 people sampled (according to Cochran's formula) from the students of vocational schools. Analyzed with SPSS19 software. The Qualitative results showed that strategic competencies include management competencies with levels: general management skills, environmental analysis skills, prospective skills and future observation; organizational competencies with levels: job competencies, constructive constructive engagements. Also, quantitative results show that strategic competencies are divided into two categories of organizational competencies (0/83) and managerial competencies (0/97). Organizational competencies have two components of work competencies (0/85) and constructive work interactions (0/90) and managerial competencies with three components of general management skills (0/92) , environmental analysis and observation skills (0/71) , prospective skills, and future observation (0/74).