نشریه مدیریت کسب و کارهای بین المللی
سال ششم شماره 4 (پیاپی 24، زمستان 1402)

To realize the capacities of Iranian technology-based companies in the global markets, there is an urgent need for networking between domestic capabilities and foreign opportunities. International Business Incubators are one of the focal players in creating such communication networks but there is still no proper understanding of their functions in a developing country like Iran. The purpose of this article is to extract the functions, position, and working space of export innovation centers as a hub or communication intermediary in the export network of high-tech companies. In this research, to pursue a multi-case study approach, three Iranian international innovation centers with extensive international experience are selected. By conducting in-depth interviews with 22 managers and experts related to these three centers, the main functions of export innovation centers are identified (the following three theoretical approaches extracted from the research background). By analyzing the categories and themes from the interviews, 11 organizing themes and 5 overarching themes of the role of export innovation centers are identified, which are: export coaching, clustering of companies, weak ties, strong ties, and strategic protection. These roles are presented in a schematic model along with a description of the working space of growth centers and their communication network for export. Also, by evaluating the level of fulfillment of the above roles in three centers, three levels of maturity, growing, foundation, and initiator for an export innovation center are suggested, so that the path of international development towards growth and innovation centers in the country will become clearer.

The main purpose of this research is to investigate the impact of dynamic export capabilities on marketing performance, considering the role of moderator of the quality of the exporter-intermediary relationship in Ahvaz exporting companies. This research is applied based on the purpose and descriptive-correlation based on the nature of the survey type. The statistical population of this research includes exporting companies of Ahvaz city that export their products to the Iraqi market. For sample selection, 234 people were selected using Morgan's table and based on simple random sampling method. After collecting research data, a total of 200 questionnaires were applicable. The main tool for collecting research data is a standard questionnaire. To measure the variable of dynamic export capabilities, the questionnaire of Kalnit et al. has been The content validity of the questionnaires has been confirmed by expert professors and their reliability using Cronbach's alpha coefficient. Visual PLS software was used for data analysis. The results show that the dynamic export capabilities have a significant effect on the marketing performance due to the moderating role of the quality of the exporter-intermediary relationship in the exporting companies of Ahvaz city. Also, adaptability, flexibility, innovation and networking ability in export also have a significant impact on marketing performance due to the moderating role of the quality of the exporter-intermediary relationship in Ahvaz exporting companies.

Digitalization affects many organizational strategies of a company, including the development of market opportunities, and is known as an element that strengthens the internationalization of small and medium-sized enterprises. However, the use of digital technologies requires investment and changes in the internal procedures of a company through the mobilization of new resources based on digitalization and the use of special capabilities for their management. Research on the impact of digitalization on the export maturity of SMEs is scattered and there is a need for a comprehensive research on the past research trend and the future trend of this topic. This study is a bibliometric analysis using Vosviewer software, with the aim of reviewing published scientific products and drawing a scientific map in the field of digitization and export maturity of small and medium companies, which investigated this field using 240 articles indexed between 1984 and 2022. To conduct this study, co-authorship analysis, co-citation analysis and co-occurrence analysis were used for network analysis. In the end, according to the analyzes carried out, five main topic clusters were identified, which include organizational resources based on digitalization, organizational capabilities based on digitalization, dimensions of export maturity, export and internationalization, and sustainable development; According to the trend of the articles, we can expect the field of sustainable development to attract more attention in the coming years.

Today's world is full of complications that have made organizations face many problems in the field of growth and excellence. Although holding companies have a long history in the business sector and play an important role in a country's economy, there is little knowledge about how international holding companies provide innovation and commercialization services; Therefore, it is essential that these companies, which have a great contribution to the national economy, have a comprehensive model of services and an appropriate strategy for success; Therefore, in line with this goal, after studying the theoretical foundations, one hundred successful innovation and commercialization holdings were identified at the international level and studied from different aspects using the meta-combination method.Considering the comparative studies, theoretical foundations and taking into account the local conditions of Iran, a model of all types of services in international innovation and commercialization holdings was designed in Iran. Finally, the extracted dimensions and pattern were submitted to experts and while analyzing the opinions, the final pattern was presented. The results showed that services in international innovation and commercialization holdings include sixteen main dimensions, which were finally divided into four final dimensions including: financial management, education, research and development, and growth center, and were approved by experts. The findings of the validation of the model showed that this design was approved by the experts.Most experts believe that the model of organizational services designed for international holdings of innovation and commercialization is suitable and practical and can improve the performance of these holdings

In today’s world, the popularity of E-commerce and online transactions has increased dramatically. Such transactions are done indirectly with the help of an intermediary or a third party. A review of the literature shows that reputation plays an important role in reducing buyer’s risk in such situations. An online reputation management system is a system that is formed from the positive or negative beliefs or opinions of people about a person, product or service and can guarantee the reliability of transactions in the E-commerce systems. In these systems, shipping services and transportation costs are also among the items that can influence the buyer’s decision, because like the traditional way, the buyer does not buy the product from the store or in person, and factors such as the distance between buyer and seller might impact the shipping cost or even buyer’s trust. Buyer-seller interaction is a traditional field of application of game theory. In this research, the combined approach of agent-based simulation and game theory is used to evaluate an E-commerce system, in which a centralized reputation management system is provided by a trusted third party. Then, a numerical evaluation is performed to evaluate the proposed model, in which the impact of the policies of a group of buyers and sellers and their behavior in the E-commerce system is modeled.

The current research was conducted with the aim of presenting a model of dynamic capabilities for the development of the innovation ecosystem. The research method was fundamental in terms of objective and in terms of data collection, it was mixed exploratory, using inductive-deductive approach. The data were analyzed in the qualitative stage, using thematic analysis, and in the quantitative stage, with the combined technique of Dimtel-ANP. The participants in the qualitative and quantitative part were 12 managers and entrepreneurs of knowledge-based companies active in the field of export in Semnan province, who were selected through a purposeful-judgmental process.The model of dynamic capabilities for the development of the innovation ecosystem was categorized during the coding process in the theme analysis with Maxqda software. Then, a model was presented with the fuzzy Dimetal technique of themes, and finally, the indicators were prioritized by the fuzzy ANP technique. The results of the research indicate four core codes of dynamic capability in products, dynamic organization in ecosystem, dynamic capability in management and dynamic capability in technology. Moreover, the components of dynamic capabilities in products and technology are considered the most important and influential, and dynamic capabilities in management and dynamic organization are considered the most effective dynamic capabilities in the ecosystem.

The present study was aimed at determining factors and representing a model for personalized advertising by the mixed method. In the qualitative phase, using the Meta-Synthesis method based on the seven-stage model of Sandelowski and Barroso, related sources between the years 1399-1399 AH and 2021-2000 AD were studied, and 42 references were selected. The data were analyzed using Strauss and Corbin model during three stages of open, axial, and selective coding. The Conclusion The output of the qualitative phase was the discovery of 137 concepts, 29 sub-categories, and 9 main categories presented in the conceptual model. The research method was descriptive-correlative based on structured equation modeling and the statistical population consisted of all of the customers of Digikala in the Year 1398 which used the Cochran formula for an unlimited community, 348 members were selected for criterion- targeted Sampling method. The data collection tool in the quantitative phase was a researcher-made questionnaire taken from the qualitative phase with 137 items. After confirming its validity (face, content, and construct) and reliability (Using Cronbach's alpha method), the structural equation method was analyzed. Findings showed that Perceived usefulness and perceived costs had the most significant impact on market management strategy, respectively. At the same time, a market management strategy has the most significant impact on attitude outcomes.

The expansion of conventional commercial banking from 1960s and 1970s gradually gained significant pace due to the development of digital industry, the increase of innovations in the banking sector and an accumulative utilization of the capabilities of scientists in the field of information technology. Over the past three decades, Iran's banking system has recognized Fintechs and has gradually turned from confronting and competing with Fintechs to cooperation and collaboration with them. In this article, in order to achieve a solid frame work of how the interactions and cooperation of Iran's banking system and Fintech companies are related to the determination and development of a comprehensive model, contributions to detailed studies has finally concluded to the necessity of using a strategic and flexible cooperation approach, in the structuring of collaboration between the banking system and Fintech companies. In this research, which is of a qualitative type, in order to provide a paradigmatic qualitative model based on grounded theory approach, 14 of best local experts were interviewed and Atlas T software, was used to present the results. The results of this research can not only be used by experts, activists and policy makers in this field to evaluate the consequences and trace optimal strategic interactions in the country's banking system, but also clearly show the necessity of entering into strategic collaboration between banking system and Fintech companies.

Today, the emergence of the concept of digital transformation means making fundamental changes in the approaches to the production and provision of products and services that have affected the survival and sustainability of businesses; On the other hand, due to the important role of companies as responsible for the society, the sustainability of companies has received much attention from researchers. This research aims to provide a model for business sustainability based on digital skills in the Corona epidemic in a descriptive way. Through in-depth semi-structured interviews, he developed and validated a conceptual framework with the database method. The statistical population includes managers, experts, and experts in active companies in Tabriz Technology Industrial Town, among whom 13 people were selected by purposive sampling and participated in this study. To analyze and analyze the data, the open coding method was used. The findings of the research show that concepts were identified in the form of a central category and 12 main categories and 26 sub-categories and 145 concepts or open codes. Finally, the paradigmatic model of business sustainability based on digital skills in the corona epidemic was presented. Causal conditions include (competitive intelligence, smart value creation, self-awareness), contextual conditions (convergent digital infrastructures, adaptation of financial resources), intervening conditions (cultural traditions, lack of techniques and procedures, security issues of digital technologies), strategies (transparency and accountability, intelligent orientation of processes), outcomes were categorized as including (social responsibility, promotion of long-term economic goals, integration of environmental protection and development).

Rapid growth and innovation in digital technologies has fundamentally changed the competitive landscape and reformulated traditional strategies, processes and structures. In the digital world, almost anything can be done through a computer or smartphone. Digital entrepreneurship has brought many benefits to companies and society by capitalizing on this process. However, the factors that determine the success and development of digital entrepreneurship, as well as how they relate to each other, are still not clear. This study is important because digital environments are increasingly growing in most developing countries such as Iran. Such an environment is seen as an outstanding opportunity to promote digital entrepreneurship. The purpose of this article is to determine the factors that play an effective role in the development of digital entrepreneurship through digital literacy. These factors have been identified by reviewing the literature and articles of foreign publications in this field and categorizing these factors and then presenting a comprehensive model based on the obtained data, which has been used to analyze the data using SMART PLS 3 software. Also, the statistical population in this research is considered to be all graduates of Tabriz art universities and professors of these universities. The results obtained from the data analysis show that digital literacy (communication and collaboration, teaching and learning skills, information and communication technology literacy, digital research and information literacy) is one of the important issues related to the development of digital entrepreneurship.