Relation between Religiosity and Conspicuous Consumption among Women in Tehran City (Case Study: 5 Region)

With regard to increasing trend of conspicuous and status consumption in society and the consequences of this consumption for society and families، this research has reviewed the relation between religiosity and conspicuous consumption of buying among 384 women in Tehran city. Results showed that although conspicuous consumption among almost respondents is low and less than mean، but its level among one-fourth of respondents is high. In addition، level of religiosity among women is medium. Also، there is weak and negative correlation between religiosity and its dimensions with conspicuous consumption among women and consequence، ethical، experiential and ritual have the most roles in predicting variance of conspicuous consumption among women in Tehran city irrespectively. Relief and Sharei dimensions have been excluded from final analysis and didn’t have predictive role in women’ conspicuous consumption.