Professional practice and ethics for excellence of industrial design profession

Industrial design with its potentials and capabilities has become increasingly influential in our country economic growth as it creates and improves competitive systems¡ workplaces¡ products and services. Similarly¡ it optimizes the selection of imported systems¡ products and services. The required knowledge of this major is being well taught at our universities; however¡ to the author’s best knowledge¡ very few publications are available addressing the issue of professional ethics. Previous studies indicate the superiority of communication skills over knowledge in success of professionals. Having reviewed the literature¡ we conducted direct and indirect field observations of interactions within the society of industrial designers through educational¡ virtual and industrial channels. The research clarifies the concept and significance of professional ethics with emphasis on Islamic values; it proposes professional ethics codes and guidelines for the excellence of the profession. We expect the cooperation between universities and the association of industrial design to facilitate the following: finalizing the draft of the professional ethics codes and obtaining its approval from the authorities as well as establishing the Association of Iranian Industrial Designers.