Measuring the position of Islamic countries in terms of global competitiveness of travel and tourism using the MABAC technique (MABAC)

Assessing and understanding the competitive concept of global tourism in a country is a key prerequisite for policymakers and a significant challenge for researchers in the decision-making process. The Travel and Tourism Competitiveness Index (TTCI) measures a set of factors and policies that enable the sustainable development of the travel and tourism sector, which in turn contributes to a country's development and competitiveness. In the meantime, Islamic countries due to their diverse geographical locations, dispersion and distribution of population in all parts of the world and continents, and the diversity and breadth of climatic conditions, as well as cultural richness of high status and potential in domestic and international tourism. Internationally enjoy. In this regard, this article has been done with the aim of measuring and determining the position of Islamic countries in terms of 14 indicators of travel and tourism competitiveness during the period 2015 to 2019 using the Mabak model and emphasizing Iran. The type of applied research and its method is descriptive-analytical. Shannon quantitative entropy models and the latest MABAC multi-criteria decision making technique (MABAC) were used to analyze the data. The results of this study for the countries studied in 2015 showed that the countries of the United Arab Emirates, Malaysia and Turkey ranked first to third with Mabak (0.416), (0.373) and (0.333) points, respectively. In 2017, the three countries again ranked first to third with the points of Mabak (0.417), (0.389) and (0.342), respectively, and for 2019, Malaysia, the United Arab Emirates and Turkey, respectively. With Mobak score (0.398), (0.375) and (0.374), they were in the first to third ranks. Iran was also in the 15th, 11th and 12th place during the years 2015-2017-2019 with the amount of Mabak (0.132), (0.140) and (0.078) points, respectively. The main obstacle to the tourism industry in most Islamic countries is the security and closure of countries, which has prevented higher growth.