Identifying the Main and Sub- Categories of a Business Model Based on Training and Developing Human Resources at the Agricultural Bank of Khuzestan Province

This study aimed to identify the main and sub-components of a business model based on training and developing human resources at the Agricultural Bank of Khuzestan province. The research utilized a qualitative approach involving interviews with 15 experts and managers at the Bank. Data was collected through in-depth, semi-structured interviews. Qualitative content analysis using the interview editing method was conducted to extract key concepts and categories from the interviews. The ISM method was also used to analyze relationships between components. The statistical population in the qualitative and ISM sections included 15 experts with relevant scientific background and experience working in the Bank of Agriculture, who were selected using a purposeful and non-probability sampling method. In-depth interviews were conducted with them, which were semi-structured. The first step of the current study was to identify the main and sub-categories of the research using the qualitative content analysis method (interview editing approach, summarizing them, and interpreting concepts and words). MAXQDA software was used for qualitative analysis. By extracting the main and sub-categories of the research using the results of qualitative content analysis and the ISM method, the final model was presented. In total, the pattern obtained consists of 12 main categories and 60 sub-categories. Leadership strategy was identified as the most basic component of business with the approach of human excellence.