The Impact of Using Mass Media on the Components of Political Culture of Students: Case Study of Shiraz University."

The purpose of this research is to study the impact of mass media use on the components of political culture among the students of Shiraz University. In this study، 430 college students are selected by stratified random sampling method. The statistical method used in this study includes multiple regression and path analysis where Amos software is used to estimate. Findings show a significant positive relationship between variables of religiosity and political culture. Also، there is a significant positive relationship between the use of radio، television، newspapers and magazines and three components of political culture (political values، beliefs and feelings). Also، there is a significant negative relationship between the Internet use and political beliefs and feelings. Also variable of use of the satellite have a significant negative relationship with political values، beliefs and political feelings. Each of these media has the greatest impact on the political feelings. Findings of the study also show that the components of political feelings، beliefs، values and knowledge have the most weight in forming political culture، respectively.