Features of Effective Media on the Basis of Religious Doctrines

Religion has always been an affective and pivotal topic in the case of providing awareness through media. In addition to introducing the features and functions of media in general and religious media in particular, this paper attempts to explain the effects of religious doctrines over the media and also the effects of the media on a cultural and religious society. This paper shows that religious media somehow owes much to Islamic culture, and the relationship between religion and media is also a mutual and interactive one. In spite of a large number of works provided in different written books, there are just a few references as to the effects of religious and divine viewpoint and monotheistic attitude to media and its audience. Media’s effect based on religious doctrines is to the extent that it causes the media designers to develop the principles and frameworks on the basis of religion, at first, in order to achieve their goals. This is of paramount importance because by accomplishing the theoretical frameworks, there is no need to use the principles of western media anymore since they have their own media structure based on their religion.